Together we can end lead exposure

Pure Earth, Clarios Foundation and UNICEF have founded the Protecting Every Child’s Potential initiative to prevent children’s exposure to lead with proven solutions that can be implemented now.

The symptoms of lead exposure are difficult to see, but the damage to developing minds and bodies is severe – and irreversible.

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Up to 800 million children globally are quietly suffering – particularly in low- and middle-income countries. We have the power to end this.

The symptoms of lead exposure are difficult to see, but the damage to developing minds and bodies is severe – and irreversible.

Up to 800 million children globally are quietly suffering – particularly in low- and middle-income countries. We have the power to end this.
Play Video

Why we’ve
joined forces

We believe that children deserve a future free from lead exposure. By combining the expertise of the public and private sectors and civil society, we are working toward that reality.

pecp-logo-pureearth-1
Raising awareness through ground-breaking research while addressing lead exposure through proven projects with measurable impacts on health.
pecp-logo-clarios-2
Seeking energy-storage solutions that promote children’s health, sustainable communities and a stronger environment for the planet we share.
Working in the world’s toughest places to reach the most disadvantaged children and adolescents – and to protect the rights of every child, everywhere.

* UNICEF does not endorse any company, brand, product or service.

Why we’ve
joined forces

We believe that children deserve a future free from lead exposure. By combining the expertise of the public, private and civil sectors, we are working toward that reality.
pecp-logo-pureearth-1
Raising awareness through ground-breaking research while addressing lead exposure through proven projects with measurable impacts on health.
pecp-logo-clarios-2
Seeking energy-storage solutions that promote children’s health, sustainable communities and a stronger environment for the planet we share.
Working in the world’s toughest places to reach the most disadvantaged children and adolescents – and to protect the rights of every child, everywhere.

* UNICEF does not endorse any company, brand, product or service.

How we protect children from lead exposure

We mobilize collective action at the country level, focusing on lead clean-up and remediation, addressing existing sources of lead exposure, assisting governments in ensuring responsible lead smelting and use, and enabling private and public sector action.

OUR STRATEGIC APPROACH

With an initial focus on implementing projects in Bangladesh, Georgia, Ghana, Indonesia and Mexico – and plans for every location where children are suffering.

Our nine guiding principles

Beginning with the fundamental belief that every child has a right to health and well-being and all children should achieve their full potential.

Positive
outcomes